Toate documentele din domeniul Engleza

  • Tesco Business and Management

    Executive summary This document examines the behaviour of a critical economic operator in the United Kingdom. In this case, Tesco needs to adapt its marketing policies to meet new challenges, such as Brexit and Coronavirus. Using the PESTLE analysis method as well as SWOT, this report examines the key factors influencing Tesco's development. To achieve consistent economic growth and profit, Tesco will need to review monetary policy by inventing new operating techniques in the national and...

  • ALDI - Marketing Management Audit

    1.0 Introduction Marketing is an essential part of all the business organisation. It is one of the core functions. Marketing is the way through which the needs and wants of the people that identified and satisfied. Marketing management is the way through which all the activities of the marketing are maintained (Kotler, Armstrong, Harris, and He, 2019). In the following report, as Marketing Consultant, a marketing campaign for the Aldi will be prepared, which name is 'Expressing Ourselves.'...

  • Business English Basics

    LEARNING OBJECTIVES After reading this chapter you should: - know more about national stereotypes; - know how to react in an intercultural business context; - familiarize yourself with the specific vocabulary and grammar structures used in social interaction (within a business frame). SECTION A INTRODUCTION 1. a. Fill in the following text about business contacts with words from the box below. impolite offended Asian gift useful conventions cultural social foreign common handshake...

  • Lexical creativity

    - Visual metaphor: World Wildlife Fund (2010) Type of text: advertising, a print ad Sender: WWF (World Wildlife Fund) (inscribed in the top right corner) (our pragmatic knowledge tells us that this organization is in charge of wild animals) Mode of transmission of the message: visual (dominant) + text Visual representation: figurative/ metaphoric Visual personification: the zebra takes the form of a hand, the thumb being its ear and the fingers being its mouth and nose. Message: By...

  • Black Beard - Piratul care a terorizat marile

    Argument I like Blackbeard because of his carefree philosophy. Of course, Blackbeard uses it as an excuse to do some dark things; that is why he is a villain in this story. But overall, his philosophy is still presented well. He does not worry about tomorrow, because whatever comes, will come. It is a healthy mind set. Moreover, Blackbeard does not tell people what they cannot do. He actually believes in dreams, and builds people up. He believes people should not be prejudged, but should be...

  • Activitati de speaking

    1. What is a corporate strategy document and what subjects would you expect to find in it? What does HR strategy refer to? Do you consider that linking HR strategy to the corporate strategy is important? Bring arguments to support your point of view. A corporate strategy document is a formal written document, covering several pages in which you find the purpose of the company, where is it going and what does it want to achieve. However, a strategy document could also be oral. The topics...

  • Industrialization in the Victorian Era

    Introduction A novelist who knew how to picture everyday life in an impressive blend of reality, humour, and striking details is one of many statements that could characterize Victorian literature’s greatest creator of human life, Charles Dickens. Being a sharp social critic and an avid observer of society, the novelist succeeds in helping his readers understand the goods or the evils of the world, illustrated through the means of eye-opening pieces of art, an appropriate equivalent for his...

  • Teaching english to children - an overview

    Primary school children go through a series of developmental stages and acquire social and independent skills progressively. When we teach children a foreign language we have to take into account their developmental stage and adapt tasks accordingly. Small children should not be asked to perform sophisticated tasks and, on the other hand, beginners of 11 or 12 should not be faced to activities that they may consider below their intellectual level. As a general rule, children treat language...

  • Business culture in Turkey

    I. BUSINESS CULTURE IN TURKEY >> BACKGROUND TO BUSINESS IN TURKEY Turkey is a country at the crossroads in many ways. It has always been at the centre of the crossroads which divides Europe from Asia which gives the country enormous geo-political significance. It is also a crossroads economically and politically. The past couple of decades have seen Turkey attempt to move from an economy mainly dependent on agriculture and manufacturing to an economy which is much more diversified...

  • Female entrepreneurship in the United Arab Emirates

    Introduction The purpose paper is to highlight for the international reader some of the unique realities which impact on female entrepreneurship in the UAE. These issues depict a scenario of a particular kind of female empowerment against a backdrop of what to Western eyes would be regarded as significant female disempowerment. What makes the UAE a compelling context for studying female entrepreneurship is that it is a country in which traditional female roles are privileged, yet it is also...

  • Vesmintele liturgice

    Liturgical hats The Christian church is a divine place where the Savior's teaching is preserved, and some sacred works for the salvation of believers are accomplished. The use of the garments in the Christian Church is very old. Ever since the time of the apostles, the Apostle Paul in Epistle II Timothy 6:13 brings us arguments on this. In the early Christian ages, both those who attended the service and those who were serving were clothed in some of the clothes they used only for that...

  • Morpho and stuff

    Before we start talking about Halloween, let’s remember a few things about quantities and how to express them. Read the sentence below, find the mistakes and correct them. There are ___ mistakes. Write the correct words at the end of the sentence. Sam has much apples than Jim. _______ Jim’s father has bought Jim so much toys that now Jim doesn’t like toys too more. ________, ______________ Jacky doesn’t have too many sugars. _______, ________ Alfred and Klein have drunk much bottles of...

  • Legal translation

    WHY? The English language is now the dominant language in many translations of law, as in the case of multilingual international instruments such as those formulated under the auspices of the United Nations (UN) and also in bilateral agreements. In the latter case, even when the official languages of the two countries concerned do not include English, in many bilateral agreements, the English text is often included as an authentic text. English is also the language used in most...

  • Globish

    I. INTRODUCTION The world is continuously changing due to globalization, which influenced various domains of the human activity. Communication is one of the first fields influenced by globalization because language it’s the basic tool in the establishiment and maintenance of the relationships among people. As a lingua franca, English is the language of international communication and because the number of the non-native English speakers is bigger for several times than that of native...

  • The differences between British English and American English

    INTRODUCTION The Importance and actuality of the present topic are given by the prominent role that English plays in the modern era, being the current lingua franca and the world’s most widely spoken language. As any other language, English also develops constantly and produces many kinds of varieties among which, British English and American English are the two important ones. In the process of learning English, we usually mix them without accounting the differences between them. However,...

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