What is a tourism social media strategy
This essay is focused on the importance of using social media in different domains of tourism, which is really necessary because it helps companies such as hotels, tourism agencies and sightseeing to improve their advertising strategy and to attract more and more people: ‘Social media in tourism is developing on an international scale and travel is becoming even more social as consumers use social networks and digital technology to help inspire, research and plan trips’ (Mintel, 2013)....
Domeniu: Turism
